About

[  About the Sneaker LAB team and what we do.  ]

At Sneaker LAB we understand the power of a fresh pair of sneakers. We took our passion for sneaker culture and matched it with science, creating a natural cleaning solution, that works.

Our advanced environmentally friendly products promise to CLEAN | CARE | PROTECT your sneakers. We are a proudly South African brand taking on a fresh approach to shoe care to more than 60 countries and counting.


We find our inspiration in street-culture and the people who create it and are proud to be a part of celebrating and supporting communities and Green initiatives.

[  Our Philosophy  ]

Greener and Cleaner BioTechnology

Sneaker LAB is built on a Green philosophy and prides itself in bettering all that we do by reducing our impact and being environmentally friendly. This is part of our mission.


We are also officially Green Tag certified, one of the world's most robust, trusted and widely recognized ecolabels. Our 100% biodegradable solutions and recyclable packaging have been independently tested and Green Tag certified.


Weโ€™ve taken our cue from nature and harnessed the same beneficial bacteria that is used to biodegrade organic waste to create our cleaning formula. This biotechnology cleans at a microscopic level, continuing to work long after application, leaving your sneakers cleaner for longer.

[  Giving Back  ]

Both people and the environment are important to us

Moving forward weโ€™re looking for new partnerships and ways to make a difference. To give back on a bigger scale, we will be working with both Green initiatives and community projects across the globe.


Sneaker LAB looks to contribute to many different programs that will have a direct beenfit on our earth and the people that call it home. From cleaning our oceans, to planting trees and feeding the youth of South Africa. Better For Your Sneakers, Better For Your Earth.

We want to extend our culture of care beyond sneakers by giving back to both communities and the planet. To date, weโ€™ve partnered with the WeForest, to plant trees to offset our carbon emmissions as well as the Peninsula School Feeding Association, to feed the youth of South Africa.

Get Involved